ODILO appoints Ainhoa Marcos as the new VP Education Spain and Global K12

  • Among her responsibilities will be to build a strong commercial team to cover the entire national territory and provide strategic support in the 50+ countries where ODILO is present.
  • With over 20 years of experience in the education sector, she has served as a teacher at institutions such as the University Alfonso X el Sabio and UNIR.
  • Additionally, she has seamlessly balanced her teaching activities with managerial roles in the business world at companies like Microsoft and SMART Technologies.

Madrid, March 6, 2024 – ODILO, the Spanish edtech enabling various organizations and institutions to establish their Unlimited Learning Ecosystem, has named Ainhoa Marcos as the new VP Education Spain and Global K12. A professional with over two decades of experience in the sector, Marcos has a background as an educator in Spain and the United States, along with significant leadership roles in the corporate world.

Ainhoa joined ODILO’s education team last April as the Global Director of K12 sales strategy and has recently been appointed as VP Education Spain and Global K12. With this appointment, the scaleup aims to strengthen its commercial team to solidify and enhance its client portfolio both nationally and internationally. In this capacity, Marcos will provide strategic support to other commercial teams in the 54 countries where the company is present. Moreover, she will play a pivotal role in reinforcing ODILO’s trusted relationships with education sector leaders, academic institutions, directors, faculty, and the overall educational community.

A graduate in Art History from the Complutense University of Madrid (UCM), Marcos has held various positions related to strategic consulting. She has worked with companies such as SMART Technologies, specializing in edtech solutions like digital screen production, and Microsoft, where she closely aligned with the company’s business within the education sector. Additionally, she has collaborated with the Master’s in Educational Technology and Digital Teaching Competencies at the University Alfonso X El Sabio and currently contributes to the International University of La Rioja (UNIR).

“The application of technology to education is a fundamental pillar for shaping future generations. Being part of a robust team like ODILO represents a great opportunity to drive educational innovation and collaboration with different market players to enhance the quality of educational models,” notes Ainhoa Marcos.

Demonstrating her commitment to female empowerment and promoting equal opportunities in education, Ainhoa Marcos is an active member of Women Leaders in Education (MLE). In line with this, ODILO has established a strategic alliance with this association with the aim of creating beneficial synergies that promote women’s participation and leadership in the sector.

This appointment aligns with ODILO’s strategic plan to acquire senior talent to advance its mission, becoming a leading player in the sector and inspiring individuals to become their best selves by ensuring that any organization offers unlimited, frictionless learning in the most efficient manner, generating maximum value.


ODILO is a digital education company that enables any organization to create its own Learning Ecosystem, providing users with unlimited access to the world’s largest multiformat educational content catalog and the ability to create various learning experiences without restrictions. Over 9,100 organizations from more than 54 countries have already created Unlimited Learning Ecosystems, allowing access to learning for an aggregated user base of +170 million users.

ODILO, the world’s largest educational ecosystem, has content agreements with +7300 providers of educational digital content in all formats (courses, interactive applications, videos, podcasts, press, magazines, audiobooks, books, etc.).

ODILO is a multi-vertical company that drives learning in Private Companies, Public and Private Schools, Public and Private Universities, Certified Professional Training, Public Administration, and Government.

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